Experiential marketing is the future of advertising | Layne Braunstein | TEDxFultonStreet
Best Experiential Marketing Companies on April 2024 Shopping Deals at Bestonio.com
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The Experience Economy, Updated Edition
- ASIN: 1422161978
- ISBN: 9781422161975
- Brand: Harvard Business School Press
- Manufacturer: Harvard Business Review Press
In 1999, Joseph Pine and James Gilmore offered this idea to readers as a new way to think about connecting with customers and securing their loyalty. As a result, their book The Experience Economy is now a classic, embraced by readers and companies worldwide and read in more than a dozen languages.And though the world has changed in many ways since... [Read More]
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The Ultimate Guide to Startup Success
- ASIN: B0051BO5M2
There has never been a better time to start your own company! The advent of the web and other new media has created a new route to take our ideas to the market easier and faster. New technologies help generate new business opportunities on the Internet, in consumer products, information services, or even on your phone. In this guide, you can find b... [Read More]
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Friction: Passion Brands in the Age of Disruption
- ASIN: 1576878368
- ISBN: 1576878368
- Brand: POWERHOUSE
- Manufacturer: powerHouse Books
Every industry around the globe is being completely disrupted. Stalwart brands are losing market share to upstarts that capture our collective consciousness. Trillions of dollars are at stake. Brands know a new approach is needed. But most don’t realize the strategic underpinnings need to change. Great brands are no longer built through interr... [Read More]
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One from Many: VISA and the Rise of Chaordic Organization
- ASIN: 1576753328
- ISBN: 1576753328
- Brand: Brand: Berrett-Koehler Publishers
- Manufacturer: Berrett-Koehler Publishers
Far more than a riveting inside story of the creation of VISA—now the largest commercial enterprise on earth—One from Many is an absorbing story of personal and institutional transformation. Lyrical, profound, often humorous, it explores the ever-increasing change, complex societal problems, and failing institutions that confront us all. Dee Ho... [Read More]
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Beyond Advertising: Creating Value Through All Customer Touchpoints
- ASIN: 1119074223
- ISBN: 1119074223
- Brand: Wiley
- Manufacturer: Wiley
The fundamental relationships among brands, media, and people are being transformed, and just as we try to adapt, along comes a new disruption. Are you and your organization prepared to deal with today’s unprecedented speed and scope of technological change? Beyond Advertising provides a business transformation road map for an aspirational future... [Read More]
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Experiential Marketing : How to Get Customers to Sense, Feel, Think, Act, and Relate to Your Company and Brands
- ASIN: B000062UIR
- Manufacturer: Fre Pr,1999.
Experiential Marketing: How to Get Customers to Sense, Feel, Think, Act, and Relate to Your Company and Brands{Hardcover,1999}
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The Experiential Student Team Consulting Process: A Guidebook for Students, Clients, & Instructors
- ASIN: 1426644655
- ISBN: 1426644655
- Brand: Brand: Cengage Learning
- Manufacturer: Cengage Learning
This book provides a ground-breaking model for the experiential team consulting process. It is a pedagogically sound integrative process model with clear examples from a number of award-winning engagements. Experiential courses are multi-disciplined learning experiences and this book will be most helpful for the integrative demands of such a course... [Read More]
Experiential marketing is the future of advertising | Layne Braunstein | TEDxFultonStreet
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