B2B Marketing Strategy: How To Get More Leads For B2B Businesses
Best B2b Marketing Tactics on April 2024 Shopping Deals at Bestonio.com
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The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand Out From The Crowd
- ASIN: B01B35M3SM
- Brand: Successwise
- Manufacturer: Successwise
WARNING: Do Not Read This Book If You Hate MoneyTo build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done.In The 1-Page Marketing Plan, ... [Read More]
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Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling
- ASIN: 1119144752
- ISBN: 1119144752
- Brand: Wiley
- Manufacturer: Wiley
Ditch the failed sales tactics, fill your pipeline, and crush your numberFanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting.The brutal fact is the number one reaso... [Read More]
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The Challenger Sale: Taking Control of the Customer Conversation
- ASIN: 1591844355
- ISBN: 9781591844358
- Brand: Portfolio Hardcover
- Manufacturer: Portfolio
What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them. The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matth... [Read More]
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Social Media Marketing Workbook: How to Use Social Media for Business (2019 Updated Edition)
- ASIN: 1539598144
- ISBN: 1539598144
- Brand: CreateSpace Independent Publishing Platform
- Manufacturer: CreateSpace Independent Publishing Platform
Updated 2019 Edition of the SOCIAL MEDIA MARKETING book! Learn Social Media Marketing for business step by step in this new, 2019 book on social media by Jason McDonald. Used in his classes at Stanford Continuing Studies, the Social Media Marketing Workbook has become a beloved classic among small business owners and marketing managers. Why? T... [Read More]
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The Complete Guide to B2B Marketing: New Tactics, Tools, and Techniques to Compete in the Digital Economy
- ASIN: 0134084527
- ISBN: 0134084527
- Manufacturer: Pearson FT Press
To succeed at B2B marketing today, you must excel across all areas: from getting your message out, to generating demand, to enabling sales teams. New technologies and new techniques make excellence possible. Now, top B2B marketer Kim Ann King brings together all the best practices and tools you need to make excellence real. In The Complete Guide t... [Read More]
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Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success
- ASIN: 045149721X
- ISBN: 045149721X
- Brand: CROWN BUSINESS
- Manufacturer: Currency
The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond. It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented only by bakers and crafters, LinkedIn was an excl... [Read More]
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Unleash Possible: A Marketing Playbook That Drives B2B Sales
- ASIN: 1937985881
- ISBN: 1937985881
- Manufacturer: Marketing Advisory Network, LLC
Unleash Possible is a how-to guide for high-growth marketing in complex selling environments. Author Samantha Stone, the revenue catalyst, doesn't just tell you what to do, she shows you how to do it, and how to partner with sales to get the right results. There is no shortage of inspiring advice calling you to transform your marketing efforts. The... [Read More]
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The Product Marketing Manager: Responsibilities and Best Practices in a Technology Company
- ASIN: 1973317036
- ISBN: 1973317036
- Manufacturer: Independently published
The Product Marketing Manager plays the crucial role of defining the positioning, messaging, and unique selling proposition of a product or product line. This involves taking detailed and technical product information and distilling it into key marketing and sales messages as well as working among several teams in an organization to plan and execut... [Read More]
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The Technology Salesperson's Handbook: 114 World Proven Lessons and Tactics
- ASIN: 0983406812
- ISBN: 0983406812
- Brand: Brand: Ken Wax
- Manufacturer: Ken Wax
In over 100 practical and tactical short chapters, this complete guide has a wealth of immediately-useful ideas and tactics for every technology salesperson. These include ‘Words That Work’ – real-world examples that you can put to work for you immediately. Beginning with ‘Customer Vision and why selling has changed, to tactics for reaching... [Read More]
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The New Successful Large Account Management: Maintaining and Growing Your Most Important Assets -- Your Customers
- ASIN: 0446694665
- ISBN: 0446694665
- Brand: Miller, Robert B./ Heiman, Stephen E./ Tuleja, Tad/ Thomas, Patrick (FRW)
- Manufacturer: Grand Central Publishing
For the Accounts You Can't Afford to Lose: The Strategies that Will Keep Your Customers Coming Back Whether your company has $50,000 or $5 million in sales, chances are that at least half of your revenue comes from a few crucial accounts. What does it take to keep them going strong? The authors of The New Strategic Selling and The New Conceptual Se... [Read More]
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Data-Driven Marketing: How the best B2B marketers use data to grow faster
- ASIN: B07G44JY2F
The days of expansive ad budgets and generic campaigns are rapidly fading. Businesses want to see ROI behind their marketing spend, and are looking to data and precision as the solution. Marketers are following suit. Drip emails, writing content that ranks, and targeted ads are just some of the ways that marketers are producing better campaigns, im... [Read More]
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Insight Selling: Surprising Research on What Sales Winners Do Differently
- ASIN: 1118875354
- ISBN: 9781118875353
- Brand: imusti
- Manufacturer: Wiley
What do winners of major sales do differently than the sellers who almost won, but ultimately came in second place? Mike Schultz and John Doerr, bestselling authors and world-renowned sales experts, set out to find the answer. They studied more than 700 business-to-business purchases made by buyers who represented a total of $3.1 billion in annual ... [Read More]
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Way of the Wolf: Straight Line Selling: Master the Art of Persuasion, Influence, and Success
- ASIN: 1501164287
- ISBN: 1501164287
- Manufacturer: Gallery Books
Jordan Belfort—immortalized by Leonardo DiCaprio in the hit movie The Wolf of Wall Street—reveals the step-by-step sales and persuasion system proven to turn anyone into a sales-closing, money-earning rock star.For the first time ever, Jordan Belfort opens his playbook and gives readers access to his exclusive step-by-step system—the same sys... [Read More]
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The Sales Development Playbook: Build Repeatable Pipeline and Accelerate Growth with Inside Sales
- ASIN: B01AOG3N7Q
- Manufacturer: Moore-Lake
Raise your hand if your company needs more new customers.I suspect your hand is (figuratively) up. This book is about not just growth, but high-growth, explosive-growth, the kind of growth that weather satellites can see from space.The success of any business-to-business company is directly linked to how effectively they acquire new pipeline. To s... [Read More]
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Buyer Personas: How to Gain Insight into your Customer's Expectations, Align your Marketing Strategies, and Win More Business
- ASIN: B00QQMV5WI
- Manufacturer: Wiley
Named one of Fortune Magazine’s “5 Best Business Books” in 2015See your offering through the buyer's eyes for more effective marketing Buyer Personas is the marketer's actionable guide to learning what your buyer wants and how they make decisions. Written by the world's leading authority on buyer personas, this book provides comprehensive cov... [Read More]
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SNAP Selling: Speed Up Sales and Win More Business with Today's Frazzled Customers
- ASIN: 1591844703
- ISBN: 1591844703
- Brand: Portfolio
- Manufacturer: Portfolio
Internationally recognized sales strategist Jill Konrath shows how to overcome customer hesitation to get more appointments, speed up decisions, and win sales. Drawing on her years of selling experience, as well as the stories of other successful sellers, she offers four SNAP rules: • Keep It Simple: Make things easy and clear for your customer... [Read More]
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Sales Growth: Five Proven Strategies from the World's Sales Leaders
- ASIN: 1119281083
- ISBN: 1119281083
- Brand: imusti
- Manufacturer: Wiley
The challenges facing today's sales executives and their organizations continue to grow, but so do the expectations that they will find ways to overcome them and drive consistent sales growth. There are no simple solutions to this situation, but in this thoroughly updated Second Edition of Sales Growth, experts from McKinsey & Company build on thei... [Read More]
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From Impossible To Inevitable: How Hyper-Growth Companies Create Predictable Revenue
- ASIN: B01AXTFMSW
- Manufacturer: Wiley
Impossible Goals, Inevitable Successes Why are you struggling to grow your business when everyone else seems to be crushing their goals? If you needed to triple revenue within the next three years, would you know exactly how to do it? Doubling the size of your business, tripling it, even growing ten times larger isn’t about magic. It’s not abou... [Read More]
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Brand Admiration: Building A Business People Love
- ASIN: 1119308062
- ISBN: 1119308062
- Brand: Wiley
- Manufacturer: Wiley
Brand Admiration uses deep research on consumer psychology, marketing, consumer engagement and communication to develop a powerful, integrated perspective and innovative approach to brand management. Using numerous real-world examples and backed by research from top notch academics, this book describes how companies can turn a product, service, cor... [Read More]
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Must-Win Deals: How To Close Them (And Why We Lose Them)
- ASIN: 1544512473
- ISBN: 1544512473
- Manufacturer: Value Lifecycle
In this crisp, accessible read, Steve Thompson brings value back to the light of day by highlighting the four key challenges that make it difficult for customers to award must-win deals to you.1. They don't understand your value proposition.2. They can't connect their value goal with your proposal.3. Your price is too high, and you don't have a neg... [Read More]
B2B Marketing Strategy: How To Get More Leads For B2B Businesses
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