The Secret Behind Coca-Cola Marketing Strategy
Best Marketing Case Studies on April 2024 Shopping Deals at Bestonio.com
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Healthcare Marketing: A Case Study Approach
- ASIN: 1567936059
- ISBN: 1567936059
- Manufacturer: Health Administration Press
Experienced healthcare marketers know that the traditional four Ps of business marketing product, price, placement, and promotion don t always translate into the world of healthcare marketing. In this practical guide, the authors address the importance of a different set of Ps physicians, patients, payers, public, and the presence of politics for b... [Read More]
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Influence: The Psychology of Persuasion (Collins Business Essentials)
- ASIN: B002BD2UUC
- ISBN: 006124189X
- Manufacturer: HarperCollins e-books
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Strategic Marketing Problems: Cases and Comments, 13th Edition
- ASIN: 0132747251
- ISBN: 0132747251
- Brand: Prentice Hall
- Manufacturer: Pearson
Strategic Marketing Problems: Cases and Comments balances the concepts and tools useful for solving marketing problems with numerous case studies that challenge readers to apply what they’ve learned.
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The Power of Habit: Why We Do What We Do in Life and Business
- ASIN: 081298160X
- ISBN: 081298160X
- Brand: Random House Trade
- Manufacturer: Random House Trade Paperbacks
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Marketing Strategy, Text and Cases
- ASIN: 1285073045
- ISBN: 1285073045
- Brand: Brand: Cengage Learning
- Manufacturer: Cengage Learning
Thoroughly revised and updated, MARKETING STRATEGY, 6e continues with one primary goal: to teach students to think and act like marketers. Packed with cutting-edge coverage, current examples, new cases, and photographs, the sixth edition delivers a practical, straightforward approach to analyzing, planning, and implementing marketing strategies--he... [Read More]
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The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future
- ASIN: B0067TGSOK
- Manufacturer: Currency
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The Tipping Point: How Little Things Can Make a Big Difference
- ASIN: 0316346624
- ISBN: 0316346624
- Brand: Back Bay Books
- Manufacturer: Back Bay Books
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed ... [Read More]
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Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant
- UPC: 884791291577
- ASIN: 1625274491
- ISBN: 1625274491
- Brand: Harvard Business Review Press
- Manufacturer: Harvard Business Review Press
The global phenomenon that has sold 3.6 million copies, is published in a record-breaking 46 languages and is a bestseller across five continents―now updated and expanded with new contentIn this perennial bestseller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renée Mauborgne challe... [Read More]
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Will It Fly?: How to Test Your Next Business Idea So You Don't Waste Your Time and Money
- ASIN: B01BCLPPAK
- Manufacturer: SPI Publications
Have you been burned from rushing into a business idea too quickly? Discover a step-by-step system for testing your concept before it goes to market. Are you the kind of person who likes to fire before you aim? Do you have an endless list of business ideas with no clue as to which one you should run with? Smart Passive Income founder Pat Flynn has ... [Read More]
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Look, Look!
- ASIN: 0525420282
- ISBN: 0525420282
- Brand: Dutton Books
- Manufacturer: Dutton Books for Young Readers
Look, look! Children run, fish swim, stars shine . . . all for baby's eyes to see. This sturdy board book, full of high-contrast black-and-white cut-paper art perfect for staring at, is just the thing for the eyes of the youngest babies. A few words in curving red type on each spread describe the scenes -- a car races, a cat stretches, flowers bloo... [Read More]
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Cracking the PM Interview: How to Land a Product Manager Job in Technology
- ASIN: 0984782818
- ISBN: 0984782818
- Brand: Jackie Bavaro Gayle McDowell
- Manufacturer: CareerCup
How many pizzas are delivered in Manhattan? How do you design an alarm clock for the blind? What is your favorite piece of software and why? How would you launch a video rental service in India? This book will teach you how to answer these questions and more. Cracking the PM Interview is a comprehensive book about landing a product management rol... [Read More]
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The Goal: A Process of Ongoing Improvement
- ASIN: B002LHRM2O
- Manufacturer: North River Press
30th Anniversary Edition. Written in a fast-paced thriller style, The Goal, a gripping novel, is transforming management thinking throughout the world. It is a book to recommend to your friends in industry - even to your bosses - but not to your competitors. Alex Rogo is a harried plant manager working ever more desperately to try improve performan... [Read More]
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Team of Teams: New Rules of Engagement for a Complex World
- UPC: 884752894823
- ASIN: 1591847486
- ISBN: 1591847486
- Brand: Portfolio
- Manufacturer: Portfolio
What if you could combine the agility, adaptability, and cohesion of a small team with the power and resources of a giant organization? THE OLD RULES NO LONGER APPLY . . . When General Stanley McChrystal took command of the Joint Special Operations Task Force in 2004, he quickly realized that conventional military tactics were failing. Al Qaeda in ... [Read More]
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You Are Special (Max Lucado's Wemmicks)
- ASIN: 0891079319
- ISBN: 9780891079316
- Brand: Crossway Books
- Manufacturer: Crossway Books
Every day the small wooden people called Wemmicks do the same thing: stick either gold stars or gray dots on one another. The pretty ones--those with smooth wood and fine paint--always get stars. The talented ones do, too. Others, though, who can do little or who have chipped paint, get ugly gray dots. Like Punchinello. In this heartwarming child... [Read More]
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The Cannabis Grow Bible: The Definitive Guide to Growing Marijuana for Recreational and Medicinal Use
- ASIN: 193786636X
- ISBN: 193786636X
- Brand: Green Candy Press
- Manufacturer: Green Candy Press
The most comprehensive guide to marijuana gardening ever written is back with all new information and updated advice for cannabis enthusiasts. Over 200 additional pages of all new information are included in this book, from all new lighting equipment and techniques, to highly advanced cannabinoid extraction techniques and detailed, step-by-step gar... [Read More]
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Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World
- UPC: 884807853294
- ASIN: 006227306X
- ISBN: 006227306X
- Brand: Gary Vaynerchuk
- Manufacturer: HarperBusiness
New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works. When ma... [Read More]
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Scrum: The Art of Doing Twice the Work in Half the Time
- UPC: 884226632654
- ASIN: 038534645X
- ISBN: 038534645X
- Brand: Crown Business
- Manufacturer: Currency
For those who believe that there must be a more agile and efficient way for people to get things done, here is a brilliantly discursive, thought-provoking book about the leadership and management process that is changing the way we live. In the future, historians may look back on human progress and draw a sharp line designating “before Scrum”... [Read More]
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A Confederacy of Dunces
- ASIN: B008UX2UIO
- Brand: Unknown
- Manufacturer: Grove Press
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Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions
- ASIN: 0061353248
- ISBN: 9780061353246
- Brand: Ariely, Dan
- Manufacturer: Harper Perennial
Why do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-cent aspirin? Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup? When it comes to making decisions in our lives, we think we're making smart, rational choices. But are we? In this newly revised and expanded ed... [Read More]
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Contagious: Why Things Catch On
- ASIN: 1451686587
- ISBN: 9781451686586
- Brand: Simon & Schuster
- Manufacturer: Simon & Schuster
The New York Times bestseller that explains why certain products and ideas become popular. “Jonah Berger knows more about what makes information ‘go viral’ than anyone in the world” (Daniel Gilbert, author of the bestseller Stumbling on Happiness).What makes things popular? If you said advertising, think again. People don’t listen to adve... [Read More]
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