How Vodafone transformed their internal communications | George Aitken, Head of Comms at Vodafone UK
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Too many organizations believe if messages are going out, they're getting through. This mistaken belief is costing them in terms of operational excellence and customer service. Employees today are being drowned in information that is not filtered, prioritized or put into context, so important messages are being lost or simply ignored by an overwhel... [Read More]
Communicating a company's goals, strategy and tactics, change processes and brand values effectively within the workplace, makes a real difference to the success of any business. When handled professionally, it has a positive impact on employee engagement, organizational culture and performance. Successful Employee Communications shares the stories... [Read More]
Patterns of Strategy shows how the strategic fit between organisations drives strategic direction. It is essential reading for those who wish to understand how to manoeuvre their organisation to change its strategic fit to their advantage. The 80 ‘patterns’ of strategy help you explore options for collaboration and competition within your strat... [Read More]
If your organization wants to get better at strategic planning, you could hire expensive consultants eager to charge you as much as they can. Or you could demystify the process by reading this guidebook written by an accomplished businessman and former military strategic planner who explains that strategic planning means doing the right things, whi... [Read More]
Employees often find fatal disconnects between their organization's business strategy and its communication strategy there's no clear link between the information that is sent to them and what they're supposed to understand from it. The role of internal communication, writes Quirke (a UK-based consultant), is "to illuminate the connections between ... [Read More]
Internal Consulting Excellence provides valuable insights regarding the importance of developing internal consulting capabilities for any organization. It includes extensive research regarding the development of this function in both companies across a wide spectrum of industries and also public sector organizations. It also provides valuable input... [Read More]
Achieve unprecedented business value by fostering true employee engagement Many organizations fail to realize and harness the power of their most valuable asset—their employees. Though they can be developed into a true competitive advantage, engagement isn't attainable if the employee isn't invested in the company's overall success. Agile Engagem... [Read More]
Corporate Storytelling: Planning and Creating Internal Communications is an easy-to-follow blueprint for communicating effectively with employees. Each chapter discusses a key communication principle or milestone using examples from a variety of business scenarios and templates that can be adapted for use in your own organization. Featured topics i... [Read More]
A Practical Guide for Internal Communicators is the best of the Progressive IC blog. It offers hints, tips and ideas about a wide range of topics, with a focus on the Digital Workplace and the role of Enterprise Social in business.The book is about modern day workplace communication and the changing role of Internal Communication in the digital age... [Read More]
Do you really want to invest time and money in marketing efforts that will drain your energy and your budget? Have you tried to do BRANDING with no tangible success?If you already have a brand, if you have ideas in mind, or if you don’t have any idea about brands at all, this book is for you. It is a simple window to the vast world of brands, bra... [Read More]
The sales force is a company's main engine for driving revenue, one that often requires change to stay competitive and achieve desired results. To improve sales performance, many organizations seek out a 'Silver Bullet'. Transformation is not a one-time, check-the-box event, but a rigorous, ongoing process. Unfortunately, there is no one-off soluti... [Read More]
In recent years, malaria has emerged as a cause célèbre for voguish philanthropists. Bill Gates, Bono, and Laura Bush are only a few of the personalities who have lent their names—and opened their pocketbooks—in hopes of curing the disease. Still, in a time when every emergent disease inspires waves of panic, why aren’t we doing more to era... [Read More]
"A terrific and timely book that makes a compelling case for fundamentally rethinking how your business communicates. Recommended!"—Jay Baer, founder of Convince & Convert and author of Hug Your Haters"Once upon a time, storytelling was confused with talking at people. Not anymore. Shane and Joe are your narrators in a journey that will transform... [Read More]
In May 1986, the Association for Behavior Analysis (ABA) established a task force on the right to effective behavioral treatment. The mandate of this task force was to identify and delineate specific rights as they apply to behavioral treatment. Impetus for this project came in part from the controversy over the use of aversive procedures, which so... [Read More]
...this book promotes an integrated approach that draws on serveral disciplines to help you identify the behavioral challenges commonly encountered when working with these children...
This publication is a collection of papers from the Third International Working Conference of IFIP TC-11 Working group 11.5 on "Integrity and Internal Control in Information systems". IFIP TC-11 Working Group 11.5 explores the area of integrity within information systems and the relationship between integrity in information systems and the overall ... [Read More]
I started writing Your Writing Partner a few months ago.However, this book is nine years in the making. It is the book I wanted to read as I developed my blogging, digital marketing, and copywriting skills. Information that deals more in practicalities than the theories you would see in a college textbook.That is why Your Writing Partner is more th... [Read More]
In late 1953 and early 1954, Edward R. Murrow and Fred W. Friendly's See It Now television documentary broadcast a series of four programs that dealt with abuses of McCarthyism: "The Case of Milo Radulovich," "An Argument in Indianapolis," "A Report on Senator McCarthy," and "Annie Lee Moss Before the McCarthy Committee." Each program focused upon ... [Read More]
PRINTED IN THE USA: All our saying mugs are printed in USA. Printing domestically allows us to uphold strict quality control, get cute products in the market quicker and reinforces our commitment to keeping as much of our product production stateside as possible QUALITY, PERFECT FOR HOT AND COLD DRINKS: This Mug was made used only premium material,... [Read More]
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